1 CEU: Live, Online, Interactive
COST: Free
WHEN: May 17, 2019; 9-10 a.m. PDT
SPONSOR: Creative Marketing Methods
DESCRIPTION: There are several marketing companies and coaches with great ideas to help Dentists improve their profitability. When do you know you have the best marketing strategy? Is it because you have a higher online reputation rating? Are you getting more traffic? Are you able to retain patients? How do you measure your success? This webinar explains how to determine if you have the best marketing strategy and what you should consider before hiring a marketing consultant. Upon completion of this webinar the learner will be prepared to ask informed questions of a consultant and once you hired, understand how to measure return on investment (ROI).
OBJECTIVES
Know what questions to ask before you hire a consultant.
Determine if the consultant has an evaluation plan to measure your growth.
Learn how to evaluate the return on your investment (ROI).
Understand what services the consultant offers.
Describe key factors that are beneficial to the success of your practice.
ynthia Wagner, MBA, B.Sc., is a Patient Acquisition Strategist, and owner of Creative Marketing Methods, a consultant agency especially focused to assist Dentists who are tired of losing existing and new patients to the competition. Cynthia offers a unique online approach that encourages the daily workflow and productivity of the dental practice to improve its bottom line.
PRESENTER: Cynthia Wagner, MBA BSc.
Cynthia has many years of experience in marketing on behalf of small business owners. As an accomplished professional with MBA background, she has recently served as the Chairperson for the St. Louis National Black MBA Association, Entrepreneur Committee; and the Board of Directors for a charter school.
Cynthia holds the distinction of working with celebrities, creating successful profitable events, including partnerships with Saks Fifth Avenue and Kilian Hennessy. She has received public accolades regarding her marketing efforts on behalf of the Rams Cheerleaders including live television and print media.
As a mother, Cynthia’s own daughter is currently completing her education to become a dentist. She continues to focus her expertise on improving the productivity and profitability of dental practices.
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