Marketing for Dentists with focus on online communication
Location: Bahrain Conference Center – Crown Plaza Hotel – Manama
more info: training@mastery-academy.com
Register online at www.mastery-academy.com
Hosted by the Mastery Academy for Professional Training and Development
and the European Institute of Dental Education (EIDE)
AND FOR THE FIRST TIME WITH TRANSLATION INTO ARABIC
This seminar gives you ideas on how to promote and communicate your services effectively through different levels of marketing. Proven even in a downsizing economy.
It concentrates more on the online marketing techniques.
The digital age has redefined the way people communicate, share and search for products and services.
Over 40 percent of potential new patients will never consider your practice unless you provide them with ample opportunity to research you online. This goes far beyond having a traditional website. Learn what top dental practices are doing today to successfully grow their practices with social media.
The last two hours will be a hands-on in Social Media to register your office in different sites, step-by-step. You are free to (and should) bring in your portable computer with wifi to go through this part.
Basic Dental Marketing Considerations
Internal Marketing Tips
External Marketing Tips
Website and Social Media Marketing
Content Marketing, Blogs and Web Analytics
Online Advertising and Search Engine Tips
Email Marketing
Online Public Relations
14-days Multitasking Web Marketing
Social Media and Web resources practical step-by-step hands-on
At the end of the seminar you will learn:
– over 30 tips to apply on sunday in your office
– the 5 components of a successful website
– the pillars of content marketing and how to apply them
– blog content ideas, what to write about and blogging best practices
– social media’s 3 main marketing functionalities
– 5 main ways Facebook can boost your business
– the main things you should review for analytics
– main tips for search engine optimization
– how to use effectively pay-per-click marketing
– some best practices of email-marketing
– how to handle online press releases and how to share online PR content
– how to network several social media sites and content
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