Dental equipment is constantly evolving, and your phone constantly rings with salespeople trying to get you to buy the latest technology.
You don’t need all the latest bells and whistles to run a profitable business.
But what you do need in today’s digital age is a marketing plan that reflects the latest trends.
If you want for your business to be around in the next twenty years, you can no longer rely strictly on referrals.
Today’s guest, Jake Puhl, understands the power of the internet. It can be the difference between a sustainable (and profitable) business, and one struggling to keep their head above water.
His marketing tactics have helped dentists grow from zero to $5 million dollars in revenue (or in one dentist’s case, from $1.2 million to $8 million).
Jake is the co-founder of Firegang Digital Marketing, a SEO and Google analytics expert, and an Amazon best-selling author.
Original post here: http://dentistmetrics.com/dental-practice-marketing-tactics-that-work-in-the-modern-age-with-jake-puhl/
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